In this episode, we welcome back after 6 years, the founder of North Face Hap Klopp who will show us that success in business is really a series of linked recoveries. We are also going to talk about one of the biggest threats to your small business that you aren’t doing much about: cyber security! We’ll also discuss the myths of sales and discuss the role of the modern day sales person. Finally, we will talk about shiny object syndrome and reveal how to pursue true happiness as a small business owner.

Listen and Enjoy: 

1:10 Segment 1: Martin Limbeck is an international sales authority and sought-after keynote speaker. He is the author of “NO Is Short for Next Opportunity: How Top Sales Professionals Think.”

2:04 – You don’t need to be born a salesperson in order to be good at sales.

3:29 – Talking someone’s ear off does not make you a good sales person.

3:54 – The first 3 minutes of the meeting will determine if you will close the deal

4:57 – “Hasta la vista, baby.”

5:46 – Be authentic. People make sales with people they like.

6:34 – Don’t take the no’s personally in sales.

9:05 – Cold calling isn’t dead.

14:30 – Segment 2: Brian Burch is the Vice President of Product Marketing for Norton Business Unit, Symantec.

15:22 – Why small businesses need to do a better job in cybersecurity in 2015.

17:12 – 44 percent of survey respondents say there is no mandate at their business on how often to change passwords.

19:15 – The number one password, yet again, is 123456. Number two is…

20:09 – Security implications for BYOD (bring your own device) and other small business considerations.

22:32 – The great value of a small business cybersecurity product.

30:30 – Segment 3: Happ Klopp, among his many exploits, is best known as the founder of The North Face, where he served as President and CEO for 20 years.

31:49 – Failure is the secret sauce of Silicon Valley.

33:15 – It’s not as much about the idea as it is about the people.

34:04 – The importance of laser-like focus on what makes your business different.

34:57 – Advice for avoiding the “perfect paralysis”.

35:45 – Happ Klopp reflects on his time as CEO of The North Face and whether or not there was a tipping point where he thought “we really made it.”

39:55 – Segment 4: How to get Unstuck

41:00 – Do any of these things sound familiar? If so, you may be stuck.

42:01 – How you can start getting unstuck today.

45:59 – Special offer code.

49:00 – Segment 5: Kita Szpak is an author, happiness expert, speaker and publicist who positions people for personal and professional excellence.

50:16 – When shiny objects get in the way of happiness.

50:55 – Where to start to achieve a simpler, and ultimately happier, life.

51:40 – The one minute challenge. Can you do it?

52:22 – The first question to ask yourself, as a business owner, in the pursuit of happiness.

Sponsored by Sage and Nextiva.