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Overview

In this episode of Business Insanity Talk Radio, we first talk about how businesses get started through bootstrapping and why it’s often more advantageous than seeking outside investors. Then, we’ll show you how to achieve maximum confidence, clarity, certainty and creativity in your small business and in life. Plus, you don’t have to move to Silicon Valley – we’ll show you how to start a small business community in your area! Also, we’ll discuss why success in business doesn’t always lead to personal satisfaction and show you how to avoid the “success trap”. Finally, we cover some of the most rapidly changing areas in the law involving your online presence that you need to know.

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Segment 1: Rhonda Abrams is an author, entrepreneur, and USA Today columnist. She is widely recognized as one of the nation’s foremost experts on small business, entrepreneurship, and business planning. Through her books, writing, and speaking, Rhonda has helped millions of entrepreneurs launch and grow their own businesses. Rhonda writes the weekly small business and entrepreneurship column in USA Today. Her book, Successful Business Plan: Secrets & Strategies is America’s bestselling business plan guide and has sold more than a million copies.

1:45What is bootstrapping?

2:45 – How can bootstrapping help small businesses?

4:00 – How do you begin bootstrapping?

6:15 – What are minimal viable products and why do small businesses need one?

10:00 – When bootstrapping may not work for you.

Segment 2: Paul Cummings has been educating business professionals for over thirty-five years and has developed revolutionary techniques in sales, customer service, and leadership. A thirteen-time winner of the Telly Award and five-time winner of the Communicator Award. He is the author of the new book “It All Matters: 125 Strategies to Achieve Maximum Confidence, Clarity, Certainty and Creativity.

15:30 – Developing “Confidence” through maintaining a positive mindset.

17:00 – Letting go of past setbacks.

18:00 – How to develop “Clarity” through a process of proper goal setting.

20:30 – Developing “Certainty” through a process of asking higher quality questions.

22:00 – How to define your “it” and your “all” to create a “life well lived” mentality, because It All Matters.

Segment 3: Zack Miller is an entrepreneur, author, internet personality and mayor of “Hustle City”. After his own successful pursuit into the entrepreneurship realm, Zack launched Hatch in Norfolk, VA. This put him on the map as an expert in the startup community.

31:00 – What is the definition of small business community?

32:30 – How to build a small business community in your town or city.

34:15 – Are incubators or co-working spaces a necessity?

35:45 – How do you convince people to join the small business community and help each other?

Segment 4: Gene Hammett works with companies to discover new strategies for growth (specializing in those that want hypergrowth). Gene’s podcast, Leaders in the Trenches, has been recognized by Inc. and Entrepreneur for its insight on marketing and sales leadership. Gene is a regular contributor to entrepreneur.com. He is the author of the new book “The Trap of Success”.

40:45 – What is the trap of success?

42:00 – What was the hardest lesson to learn after losing $3 million and rebuilding your business?

43:15 – Can you avoid the trap of success?

44:30 – How can you tell you’re in the success trap? How do you find clarity and get out?

Segment 5: Richard Chapo is a business lawyer in San Diego with 20 plus years of experience.

49:15 – Can online businesses terminate users because of posted content?

50:00 – Recent changes by the United States Copyright Office to the DMCA that online businesses must comply with before the end of 2017.

51:30 – Do you own your social media accounts and followers?

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