Starting a Business
Top Myths of the New Economy by William Reichert, President, Garage.com
Myth: Venture Capitalists fund start ups.
Reality: Venture Capitalists fund established companies. Angels fund start ups.
Myth: I've got the perfect business plan.
Reality: No one's going to read it.
Myth: If I build it, they will come.
Reality: Anyone can build it. Can you execute?....
Myth: Someone will steal my idea.
Reality: Someone else already has your idea and your next one.
Myth: Our projections are conservative.
Reality: Lies, damn lies and business plans.
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