Barry’s Books

Bounce! • Crazy! • Bam! • Small Town Rules

Bounce! The Path to True Business Confidence

Conventional business wisdom tells us that there is always something to learn from failure.  Not true — sometimes it just stinks!  Failure that offers no real learning value becomes a big jolt to the basic business belief system.  Both success and failure are simply outcomes in the life cycle of business where repetition is inevitable and overall process matters far more than any single event or outcome. Barry demonstrates that developing the resiliency to “bounce” through these cycles determines who will ultimately succeed.  Using real life business examples, he shows that with true business confidence, we can face our fears, let go of shame and failures, use all our choices, be better risk-takers, and define our own brand of success.

Bounce! will transform fears into confidence and define your own brand of success!  Brilliant!
Dr. Joe Vitale, Author of the Attractor Factor

Moltz shows us that we can recognize our failure as simply part of any business experience…we can all have confidence we need for future success.
Mickey Konson, Vice President, Capital One

You Need to Be a Little Crazy: The Truth About Starting and Growing Your Own Business

The best way to debunk myths about start-up business is to tell the truth: You have to be crazy to start a business.  Entrepreneurs live at the complex intersection of business, financial health, physical well-being, spiritual wholeness and family life.  Tidbits of insight will vaporize isolation, encourage self-reflection and refresh the spirit of anyone running their own business.  The book was just named one of the Best Business Books of All Time for Entrepreneurship.

Actually, you’d have to be crazy NOT to start your own business!  The truth is that there’s nothing more satisfying or productive.  Barry’s book is a great place to start.
Seth Godin

If you’re thinking about starting a business, you’d be crazy not to read this book.
Daniel H. Pink, Wired Magazine

BAM! Delivering Customer Service in a Self Service World

Barry has given hundreds of speeches to corporate, student and entrepreneurial audiences ranging in size from 20 to 20,000 people.  He makes friends with his listeners and delivers the straight stuff in a direct, humorous and occasionally irreverent manner using real life business examples and personal tales. Customer service has been turned upside down by the self-sufficiency and immediacy of buying products on the Internet.  Our self-help culture has been transformed into a self-service world with customers able and willing to do much more for themselves. At the same time, customers are becoming accustomed to the personalized benefits that we experience online through Web-based buying experiences that can be automatically tailored to our tastes, buying patterns and desires.  The bar for customer service has been raised in our self-service economy. BAM ! is a no nonsense approach that teaches companies why they still need to deliver effective customer service in this self-service world.  This book debunks the 20 common myths of customer service from “The customer is always right” to “Customer service means the same thing to everyone”…myths that too many companies use automatically to run their customer service practices. “BAM!-good” customer service outlines a tactical approach that shows companies how to make more money and help their customers always feel more satisfied.  BAM teaches:

• How to Bust 20 Myths of Customer Service that Hold You Back.
• A Formula to Determine the Economic Value Each Customer Contributes.
• A Two-Way Customizable Customer Service Manifesto.
• Action Plans for CEOs, Line Managers and Customer Service Reps.
• How to Get Your Best Customers to Stay and Fire the Harmful Ones.

I’d like to place an order, please.  May I get 2 copies of BAM, with a side of excellent advice for customer service, and a large dose of reality?  I’d like that to go.  Barry Moltz really has a winner here with BAM, and I for one, hope the service industry picks it up and runs with it.
Chris Brogan, Co-author of Trust Agents @chrisbrogan

Moltz & Grinstead offer a rare approach to customer service, reality.  They recognize that customers want to serve themselves, act on their feelings and are all unique.  These three ‘aha’ observations alone are worth the price of admission.
Tim Sanders, Best selling author and editor at www.SandersSays.com and @sanderssays

The customer is always right, right?  Wrong!  Read BAM! and find out what other customer service rules you should be breaking.
Rieva Lesonsky, CEO, GrowBiz Media @Rieva

Small Town Rules: How Big Brands and Small Businesses Can Prosper in a Connected Economy

Technology and economics are transforming business in a completely unexpected way: even the largest companies must compete for customers as if they were small, local businesses.

Your customers are talking to their peers everywhere—and listening to each other, not your carefully crafted advertising or branding. Suddenly, communities and personal connections are critical to your success. It’s just like doing business in a small town, where “reputation is forever.”

Great small town and rural entrepreneurs have been successfully overcoming these challenges for centuries. Their solutions have become invaluable to even the largest companies, most dominant brands, and most cosmopolitan businesses.

In Small Town Rules, Barry J. Moltz and Becky McCray show how to adapt proven “rural” and “local” approaches for today’s new “global small town”: one knitted together through the Web, Facebook, and Twitter. You won’t just learn why these techniques are so valuable; you’ll learn how they’re being applied right now by companies from L.L. Bean and Viking Range to Walmart.

• Going local, even when you’re global 
  A seven-step plan for building crucial connections with culture and place
• “Planning for zero”: surviving worst case scenarios that kill your competitors
  Questioning hidden assumptions, knowing your “seasons,” and investing for the long term
• Sustaining profits and growth with limited resources
  “Rural-style” approaches to growth and profitability in resource-constrained environments
• Adapting to the new economic realities of self-reliance
  Marketing and managing when there won’t be any bailouts or safety nets

Only in a small town can you discover the true nature of what it means to be connected and at the same time, living in a fish-bowl.
Tim Sanders, NY Times Bestselling Author of Love is the Killer App

Small town businesses know their customers. They know their kids’ names, they know their favorite sports teams and what they buy on a regular basis. This kind of intimate knowledge creates loyalty—the kind of loyalty that creates longevity and success in business.
Carol Roth, NY Times Bestselling Author of The Entrepreneur Equation

Small is the new big because you can reach everyone with the click of a mouse and anyone can review and critique you. Think you know how to play the game? Think again. The rules have changed. Read Small Town Rules. It’s the rule book for the connected economy. Highly recommended.
Michael Port, NY Times Bestselling Author of Book Yourself Solid

Business should be personal. The ‘who you are’ can play a huge role in the ‘what you offer’. That’s how small towns have conducted commerce since the get-go, and we’d all be well-served to inject that kind of approach to our businesses – no matter how big in scope or vision.
Rich Sloan, Author of StartUp Nation