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Homer Economicus: The Simpsons and Economics – Read at your own risk

In his book Homer Economicus: The Simpsons and Economics, author Joshua Hall uses the Simpsons and their hometown of Springfield to reveal that economics is everywhere. The title of Homer Economicus is a play on the economic term homo economicus, which conceptualizes the perfectly rational individual. The clever title essentially captures what the book aims to [...]

By | July 16th, 2014|Books|Comments Off on Homer Economicus: The Simpsons and Economics – Read at your own risk

Forget Accounting- Profit First!

One of the best small business thinkers in the business, Mike Michalowicz just released his third book, called Profit First. This books solves one of the biggest problems for most entrepreneurs: how they actually get paid to run their company! The story goes like this: The owner works really hard to sell and pay all [...]

By | July 2nd, 2014|Books|Comments Off on Forget Accounting- Profit First!

The Duct Tape Guy Does it Again

ABC=  "Always Be Closing"-  from Glengarry Glen Ross ABC= "Always Be Connecting"- John Jantsch I love John Jantsch's books. They are always easy to read and have a load of action steps that any small business owner can take to improve their company right now. I got an early copy of Duct Tape Selling: Think [...]

By | April 17th, 2014|Books, Small Business|Comments Off on The Duct Tape Guy Does it Again

Welcome Weirdos and Misfits

I am a Chris Brogan fan. His daily writing seems to talk directly to me. In his new book, "The Freaks Shall Inherit the Earth", he writes a manifesto of entrepreneurship for the rest of us. It includes:  1. Admit you are a freak. Do business on your terms. Follow your passion. 2. Define success [...]

By | April 15th, 2014|Books|Comments Off on Welcome Weirdos and Misfits

A New Guerrilla Guide to Finding Money for Your Startup

The classic startup financing guide has been updated and improved this year. The Guerrilla Startups Guide (formerly known as the Smart Startup Guide) is now available through AntiVentureCapital.com. The Guide has an interesting history. After getting fed up with working with venture capitalists, Peter Ireland began looking for alternative ways to fund the launch of [...]

By | May 29th, 2013|Books|1 Comment

Being Authentic: Jeese Jackson, Jr and His Book, “Is it About the Money”

Sometimes business reality trumps anything we can make up.  About 10 years ago, Jesse Jackson, Jr published (with is father) a financial guide for how people should manage their money. The basic message of the book is to be frugal and don't live beyond your means. Jackson told his readers not to waste their money on [...]

By | February 27th, 2013|Books|Comments Off on Being Authentic: Jeese Jackson, Jr and His Book, “Is it About the Money”