Guest Post: 7 Content Marketing That Will Increase Your Conversion Rates

conversion-optimization-processToday’s guest post is from Andrew Gazdecki, the founder and CEO of Bizness Apps on content marketing.

Content marketing has become an important strategy for enhancing the customer experience, staying relevant and valuable in the minds of clients and converting consumers into avid fans of your business. More […]

By | January 19th, 2017|Marketing|Comments Off on Guest Post: 7 Content Marketing That Will Increase Your Conversion Rates

Running on Free Applications Will Ultimately Sink Your Business

no free applicationsOne of the biggest mistakes that small business owners make is to mix and match free applications that are easily available to run their company. They soon find themselves, though with a big headache when none of the applications communicate with each other and they […]

By | December 11th, 2016|Business, Marketing, Success, Web/Tech|Comments Off on Running on Free Applications Will Ultimately Sink Your Business

Got Marketing? See Staples

staples-selfie

This article is sponsored by Staples Print and Marketing Services.

My family gets uncomfortable when they go out with me to shop for products or services because I am a tough critic when it comes to the customer experience. Recently, Staples asked me to review their […]

By | September 23rd, 2016|Marketing|Comments Off on Got Marketing? See Staples

Should You Hire Help to Revamp Your Content Marketing This Year?

Content Writing Get Unstuck Image Credit: Flickr, Creative Commons: NOGRAN s.r.o.

 

Guest post by Lisa Froelings

Producing effective content marketing for your small business takes courage.

Strong content marketing is basically mandatory for businesses these days, given its higher rate of return on investment (generally three times as […]

By | September 6th, 2016|Marketing|Comments Off on Should You Hire Help to Revamp Your Content Marketing This Year?

55 Features Every Small Business Website Needs to Have

Small Business Website

By | August 22nd, 2016|Marketing, Web/Tech|Comments Off on 55 Features Every Small Business Website Needs to Have

It’s Never About the Price

Not about the price

I just lost an opportunity that I thought I should have won. After the company informed me that I did not get the gig, I started to question the price I was proposing.

Should I have lowered the price just to land the opportunity?

I thought […]

By | July 31st, 2016|Marketing, Small Business|3 Comments