Podcast: Brian Solis Tells Us to Engage or Die!

Brian Solis is globally recognized as one of the most prominent thought leaders and published authors in new media. A digital analyst, sociologist, and futurist, Brian and his company FutureWorks, has led interactive and social programs for Fortune 500 companies, notable celebrities, and Web 2.0 startups. BrianSolis.com is ranked among the top of world’s leading business and marketing online resources.
On a special episode of Business Insanity Talk Radio, we discussed his new book, Engage!
We talked about:
  • How social media has democratized influence.
  • A new social media manifesto- engage or die!
  • How engagement has changed for major brands.
  • How to empower our customers as as true participants in our marketing and service efforts.
  • How  businesses need to change to an organizational structure that constantly targets the next new media trend.
  • How he got Ashton Kucher to write the forward to the book.

Listen Now!

By | April 1st, 2010|Podcasts|1 Comment

About the Author:

Barry Moltz gets business owners unstuck by unlocking their long forgotten potential. With decades of entrepreneurial experience in his own business ventures, he has discovered the formula to get stuck business owners and increasing their sales. Barry has founded and run small businesses with a great deal of success and failure for more than 20 years. After successfully selling his last operating business, Barry founded an angel investor group, an angel fund, and is a former advisory member of the board of the Angel Capital Education Foundation. His first book, “You Need to Be A Little Crazy: The Truth about Starting and Growing Your Business” describes the ups and downs and emotional trials of running a business. His second book, “Bounce! Failure, Resiliency and the Confidence to Achieve Your Next Great Success”, shows what it takes to come back and develop true business confidence. His third book, “BAM! Delivering Customer Service in a Self-Service World” shows how customer service is the new marketing. His fourth book, “Small Town Rules: How Small Business and Big Brands can Profit in a Connected Economy” shows how when every customer can talk to every other customer, it’s like living in a small town: Your reputation is everything! His fifth book, “How to Get Unstuck: 25 Ways to Get Your Business Growing Again” helps every small business owners move their company to the next level. Barry is a nationally recognized speaker on small business who has given hundreds of presentations to audiences ranging in size from 20 to 20,000. As a member of the Entrepreneurship Hall of Fame, he has appeared on many TV and radio programs such as CNBC’s The Big Idea, and MSNBC’s Your Business. He hosts his own radio show on AM560, and writes for American Express and Forbes.

One Comment

  1. […] in the New Web (affiliate link) at Oprah’s Book Store. The book is a great read.  I had inteviewed Brian on my Business Insanity Talk Radio in April when the book came out and I wanted to meet him and hear […]

Comments are closed.