On this episode of The Small Business Radio Show…

We first talk about the elements of successful sales funnels. We have all heard of sales funnels, where you identify a prospect and bring them through a series of steps so they eventually become your customer. But how do these funnels work online?

Then, small business owners are facing the lowest unemployment rate in a decade. What does that mean for finding skilled people to fill the jobs we need in our organizations?

Finally, one of the biggest challenges small businesses face is getting the access to credit they need to grow and manage cash flow. We show you a credit line solution for small business that many of my clients have used.

Listen to The Small Business Radio Show

Listen to “#521 Is Your Online Sales Funnel Working As it Should?” on Spreaker.

Segment 1: Dave Woodward is the Chief Business Development Officer and Chief Revenue Officer for ClickFunnels, the online sales and marketing software designed as a simple-to-use, all-in-one marketing solution for business owners who want to market their services and products online.

1:15 – Why is a sales funnel important? And why are websites dead?

4:15 – What is funnel stacking?

6:30 – The best way to separate yourself from a competitor. Hint: It’s not by having the lowest price.

9:45 – How does ClickFunnels help you create an entire online sales funnel (not just a landing page)?

13:00 – Why a break even sales funnel is a winning funnel.

14:30 – How does ClickFunnels integrate with other sales and marketing software?

Segment 2: Himanshu ‘Sue’ Bhatia is the Founder of Rose International and was named one of Fast Company’s “Top 25 Women Business Builders in North America”, as well as receiving an “Enterprising Women of the Year Award” from Enterprising Women Magazine. She has also been honored to receive the U.S. Small Business Administration’s National Entrepreneurial Success Award, and the Missouri Small Business Person of the Year award. She works to help promote and develop women entrepreneurs and female entrepreneurship around the world.

20:45 – What the low unemployment rate means for hiring for businesses – from large to small.

22:00 – How do you create a “go-to” brand as a small company?

24:15 – How do we prepare students for jobs so we do not have students finish a college degree resulting in huge debt and no job?

27:00 – How we need to “reskill” the American workforce – and fast!

31:15 – Future opportunities in STEM – especially for women.

Segment 3: Rob Rosenblatt is the head of lending for Kabbage, a fully-automated online lending platform for small businesses. Rob has over 25 years of overseeing product development, marketing and relationship management across the financial services sector.

38:00 – Why banks may not be the best lender for small business.

40:30 – 58 percent of small businesses started with less than $25,000 and one-third started with less than $5,000. Is that surprising?

41:45 – What are small businesses demanding of financial services companies these days?

43:30 – There’s no paperwork. So what is involved in getting a Kabbage loan?

48:33 – What can small businesses use a Kabbage line of credit for?

Sponsored by Nextiva and Corporate Direct