On this episode of The Small Business Radio Show…
First, is anything private in this world anymore? With all the information that is collected on us digitally, and through all the cameras that are posted everywhere including everyone’s cell phone, is anything really private anymore? More importantly, how does a small business deal with the very real issues of data privacy and data security that exists inside your company right now? We’ll show you the data privacy and security basics for protecting your small business.
Then, if I would ask you – what is the single most important trait an entrepreneur needs to have to be successful, what would you say? Product knowledge, money, be able to sell, be a leader? We show you why we think it’s actually curiosity. And how you can determine the factors that are holding you back from being curious in your personal life and your business.
Plus, debt is a word that small business owners are encouraged to use to grow their companies, but taking on too much debt can also get you in trouble. We discuss how to carefully handle this double-edged sword.
Finally, the most popular way to start a business is to start a franchise, but while it may be the “easiest” business to get off the ground, it can also be the most expensive and risky if it’s not the right fit! The Franchise King is here to share what you need to know about buying a franchise.
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Listen to “#523 Data Privacy and Security Basics for Protecting Your Small Business” on Spreaker.
Segment 1: Marc Groman is an internationally recognized expert in privacy and information risk management. He teaches data breach response at Georgetown Law School, and is actively engaged in the policy debate on federal privacy legislation in the U.S. Marc’s expertise in privacy has deep roots: as Senior Advisor for Privacy in the White House, he had government-wide responsibility for privacy policy. He chaired the Federal Privacy Council established by President Barack Obama, and was the privacy lead on the President’s Cybersecurity National Action Plan.
1:45 – Is anything really private anymore? Do you give up your privacy rights when you use email and social media?
4:15 – Is data privacy an issue for small companies? How?
5:30 – What are small business owners required to do under privacy law?
7:15 – What are the basic principles of data security for small business?
9:45 – Data security is obviously important. So why don’t small businesses take action on implementing data security measures?
10:45 – Is the BYO device policy a good idea for businesses?
12:00 – Should there be an expectation of privacy on smart devices for kids?
13:30 – Is the threat to privacy changing people’s behavior? How?
Segment 2: Dr. Diane Hamilton is a nationally syndicated radio host, speaker, and educator. Through her work as the MBA Program Chair at the Forbes School of Business and at several other universities, she has taught more than 1000 business courses. She is the author of the new book “Cracking the Curiosity Code: The Key to Unlocking Human Potential”.
18:45 – Why is curiosity the key to unlocking human potential? What led to your interest in curiosity?
20:15 – Can you learn to be more curious? How?
21:45 – What factors hold people back from being curious?
23:00 – How you can learn which factors are holding you back from being curious.
26:00 – How can business leaders spark curiosity in their organizations?
Segment 3: Garrett Sutton is a corporate attorney, asset protection expert and bestselling author who has sold more than 900,000 books to guide entrepreneurs and investors. For more than 30 years, Garrett has run his practice assisting entrepreneurs and real estate investors in protecting their assets and maximizing their financial goals through sound management and asset protection strategies. The companies he founded, Corporate Direct and Sutton Law Center, have helped more than 10,000 clients protect their assets and incorporate their businesses. One of his best-selling books is called “The ABCs of Getting out of Debt”.
30:00 – How to build up business credit in addition to your personal credit.
33:15 – What do you have to be aware of with online lenders?
34:30 – Is putting up your accounts receivable as collateral for a loan a good idea for small businesses?
Segment 4: Joel Libava is the author a new book, “The Definitive Guide to Franchise Research.” He works 1-on-1 with prospective franchise owners, teaching them how to find profitable franchise opportunities, so they can take control of their lives by becoming their own boss. His blog, The Franchise King Blog, is the longest-running blog in franchising.
38:30 – Why are people attracted to buying a franchise? Who is most likely to enjoy owning a franchise?
40:30 – What does it take to become a successful franchisee?
42:45 – The most important part of buying a franchise is the research. How do you find a franchise that is going to fit you?
46:45 – What to know about a franchise salesperson, and who else you should be talking to, during the franchise buying process.
49:45 – How important is the Franchise Disclosure Document (FDD)? Do you need to read it?
51:00 – If you’re buying a franchise, do you really need to hire a franchise attorney?
Sponsored by Nextiva and Corporate Direct