On this episode of The Small Business Radio Show…
SEGMENT 1, starting at 0:00: What is our culture telling us about the path to success? Are we going backward where there is now even more pressure to conform if we want to succeed? Sunny Bonnell, award winning CEO of one of the top branding agencies in the country, shares how she felt pressure to conform, but ultimately found success staying true to her rebellious and weird self.
SEGMENT 2, starting at 19:45: With so many small business owners trying to keep their overhead down, they have a tendency to hire independent contractors and freelancers instead of employees. But from a legal point of view who qualifies in each category? I know a lot of small business owner that have gotten into a lot of trouble because they did not understand the difference between independent contractors and employees. Jaime Lizotte with ComplyRight is here to help.
SEGMENT 3, starting at 37:45: Somewhere along the way we learn that we should strive to be overachievers in some aspect of our lives. Unfortunately, it does not guarantee success or happiness, so is it a trap? Here to help is Keren Eldad, a certified coach of superstars and keynote speaker, famed for her work with overachievers.
Sponsored by Nextiva, LinkedIn, efile4Biz, and vCita
More on each segment below.
Segment 1: Sunny Bonnell is the award-winning CEO and Co-founder of Motto, one of the top branding and digital agencies in the country. She has been featured in Forbes, Entrepreneur, and The Wall Street Journal, among many publications, and writes the “Change Makers & Rule Breakers” column for Inc.com. She is the co-author of “Rare Breed: A Guide to Success for the Defiant, Dangerous, and Different”.
1:45 – Are we going back in time where being different is no longer a path to success?
3:15 – What’s wrong with what our culture currently tells us is the path to success?
7:00 – The power of leaning into and celebrating who you truly are.
9:15 – The idea that if you fall out of the herd you’re going to get devoured is deeply rooted in our culture, and it shows up in the way we live our lives and run our companies.
13:00 – How do small businesses succeed at having both a diverse and cohesive company?
Segment 2: Jaime Lizotte is the HR & Tax Compliance Solutions Manager at ComplyRight. She joined the product development team at ComplyRight in 2007 and since then, she has managed and developed numerous HR solutions, from training tools and safety products to HR and tax reporting software.
19:45 – What defines an independent contractor?
22:00 – How can you determine the difference between an independent contractor and an employee?
26:30 – Between employees and contractors, which is the best choice for small business employers?
29:45 – The advantages of having an employee versus an independent contractor.
31:00 – What are the best ways for small business owners to manage independent contractors?
Segment 3: Keren Eldad is a certified executive (leadership/career) coach of superstars and keynote speaker, famed for her work with overachievers. She is a trusted advisor to industry-leading executives, acclaimed entrepreneurs who are setting records at the top of their fields and top organizations like Beyond Capital, Luxxotica, Van Cleef & Arpels, YPO, Louis Vitton. A diplomat’s daughter, Keren speaks five languages and can easily relate her message to anyone and everyone, including her social media following of 100K.
39:00 – What is an overachiever? How is it different than being a perfectionist?
40:30 – Is there a downside to being an overachiever?
43:00 – If you are finding yourself feeling unhappy and unfulfilled, here’s what you can do to start turning that around.
45:30 – How do you start to give value to things that aren’t associated with overachieving?
48:00 – There is more to life than overachieving, and that is living your authentic life.
50:30 – Here is the one very tangible thing you can do to have an enormous impact on your happiness.
