Listen to “#750 Celebrating 15 Years of The Small Business Radio Show” on Spreaker.
     

On‌ ‌this special‌ ‌episode‌ ‌of‌ ‌The‌ ‌Small‌ ‌Business‌ ‌Radio‌ ‌Show…‌ ‌

We’re celebrating episode #750 with Scott Jordan, the CEO of SCOTTeVEST, who was on the very first episode on July 1st, 2008.  We appreciate Scott coming back and joining us for another exciting milestone!

We also share a special tribute to all our amazing guests over the past 15 years, including Steve Case, Robert Herjavec, Barbara Cocoran, Daymond John, Ken Blanchard, Craig Newmark, Susan Caine, Brad Keywell, Ken Burns, Guy Kawasaki, William Hung, JJ Ramberg, Tony Hsieh, Marcus Lemonis, Dan Pink, Penelope Trump, Brian Tracy, Adam Greenburg, Fran Tarkenton, Tim Ferris, Michael E Gerber, and Seth Godin.

Here is what we talk about with Scott Jordan, a successful and brutally honest entrepreneur who enjoys sharing what he has learned over the past 20+ years of running SCOTTeVest:

  • The origin story of SCOTTeVEST
  • Why Scott feels that going after his initial patent was a distraction for the business
  • Why he chose to go direct-to-consumer through e-commerce, a move that made them one of the first clothing companies to do so
  • Scott’s early PR ideas that helped SCOTTeVEST gain traction
  • Turning points in the business where Scott thought he “made it”!
  • Running SCOTTeVEST with zero employees
  • What happened when Scott stepped aside and let someone else run the business
  • What was the Fox News controversy?
  • What happened on Shark Tank and how Scott changed the show
  • Scott encourages entrepreneurs to integrate their businesses into their lifestyle
  • How Scott uses social media as a public diary, why he shares so much, and what he has learned from it

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