Introduction
Most small business owners hate to sell, so they go out and hire sales people. Is this the right decision for your company to be successful? My first guest knows more about selling than almost anyone else on the planet and he’s here to help you master the art of selling. Next, small business owners have more data from their customers than ever before – and still aren’t using it. We will talk about how you can easily use the data you already have to boost your sales. Then, is positive thinking a real way to help your business? An expert weighs in. Finally, what should you do when you get nervous before a presentation? Ignore it, accept it, get over it? We have some great tips on how to use that nervousness to your advantage.
Listen and enjoy:
Segment 1: Tom Hopkins is world-renowned as The Builder of Sales Champions. Over 5 million salespeople on five continents have attended Tom’s sales training seminars. Tom got his start in the field of real estate. After failing miserably his first six months, he discovered that successful selling is a learned skill. He became an avid student, making selling his hobby. Within eight years, he achieved millionaire status having sold over 1,553 homes. Tom Hopkins is the author of “How to Master the Art of Selling™,” which has sold over 1.7 million copies. He has authored 17 other books on the topics of selling and success.
2:00 – What is the most important skill for a small business owner or entrepreneur to develop?
3:30 – The top sales people have this one important characteristic in common.
5:45 – Eventually, successful small business owners need to hire salespeople. What are your suggestions for hiring a winning sales team?
7:15 – Why selling is a learned art.
8:00 – How to evaluate and motivate sales people.
9:45 – How do you learn to face rejection?
To learn more, visit www.tomhopkins.com
Segment 2: Marina Erulkar is an executive who acquires customers, grows margins, and achieves financial objectives with unique, integrated expertise: analytics, marketing, and technology. She is keenly able to extract and exploit meaningful intelligence from analytics and market research, and apply those insights to create opportunities or address issues. She is the author of the book “Data for Small Business”.
15:30 – Small businesses have tons of data. Why don’t they use it?
16:15 – Three steps to harnessing your small business’s data.
18:30 – Who can small businesses enlist to help with these steps?
21:15 – What competitive advantage does this data allow?
22:30 – Example of how a small business is harnessing its data.
To learn more, visit www.hampsteadsolutions.com
Segment 3: David Essel is the author of 9 books, a TV/Radio Host, and a Motivational Expert for Fox TV’s Morning Blend. His newest book is called “Positive Thinking Will Never Change Your Life…But This Book Will! The Myth of Positive Thinking, The Reality of Success”.
31:15 – Challenging several long held beliefs about the power of positive thinking.
33:30 – Positive thinking is 20% of success. What is the other 80%?
35:00 – The two keys to success.
36:00 – David’s stunning story about financial guru Suze Orman (continued below)
Segment 4: Barry Moltz shares how to get your business unstuck.
40:30 – Do any of these sound familiar?
41:15 – How to take your business to the next level.
42:45 – What’s in the Unstuck course?
46:00 – Special offer code.
To learn more visit, www.barrymoltz.com/unstuck
Segment 5: Steve Rohr is a nationally recognized Communication Expert. He’s the coauthor of the new book “Scared Speechless: 9 Ways to Overcome Your Fears and Captivate Your Audience”. For over fifteen years, he’s been a Hollywood publicist and is currently the Show Publicist for the Academy Awards, overseeing publicity for the live telecast seen in 225 countries around the world.
50:00 – Why nerves are good! We all get nervous when it matters – and that’s a naturally great thing.
51:00 – How do we use our nerves to help us?
52:15 – How do you warm up your mouth, body, and mind? Why is this so important?
To learn more, visit www.realsteverohr.com
Sponsored by Nextiva.
