Introduction
On this episode of Business Insanity Talk Radio, we first talk about how realizing that we are not seeing reality can make us more creative and innovative in every aspect of our lives. Then, we’ll share a plan for how to increase your own personal security in this dangerous world. We also talk about technology that is making it easier for small businesses, especially those in the fast food and food truck industries, to accept credit card payments on the go. Plus, what happens to your business after you leave, retire, or die? We’ll help you get started in making a plan ahead of time. Finally, franchising is a great alternative to starting your own business, but there is a lot of fear around it. We’ll show you the best way to approach it to ensure your success and happiness.
Listen
Segment 1: Beau Lotto is a world-renowned neuroscientist who specializes in the biology and psychology of perception. He has been conducting and presenting research on human perception and behavior for more than twenty-five years and has published over sixty publications and two academic books.
1:30 – Why don’t we see reality?
4:00 – How realizing that we are not seeing reality can make us more creative & innovative at work, home, play, and love.
5:30 – Why we admire people who “deviate” – Oscar Wilde, Rosa Parks, Robert Kennedy, John Glenn, Martin Luther King Jr.
6:45 – Why the next great innovation isn’t technical, but a new way of seeing.
Segment 2: Charles Goslin is the author of “Understanding Personal Security and Risk”. He is a retired Central Intelligence Agency operations officer who served throughout the world in a wide range of capacities that bridged covert technical and human intelligence operations. Charles has published numerous white papers on security threats and business risk issues, and lectures regularly on terrorist radicalization and the threat of jihadist groups to Europe and the United States.
15:00 – Why is there a lack of awareness and training in personal security?
16:00 – How being prepared and staying purposeful and present benefits your personal security.
18:30 – How to make yourself less of a target and defend yourself against a threat.
20:45 – Is your voice an effective self-defense technique?
21:30 – How can one develop or work on the sixth sense required to make fast smart judgements while travelling or living in high-risk environments?
Segment 3: Paul Rasori is VP of Global Product Marketing at First Data. As a 25-year veteran of the electronic payments industry, Paul has held positions in product development, product management, corporate strategy, marketing, and business development. Paul is very active within the payments industry, having served as chairman of the Secure POS Vendor Alliance, the American Express Digital Advisory Board and on numerous industry sub-committees sponsored by the Electronic Transaction Association.
31:30 – Why is taking credit card payments such a challenging problem for the fast food and food truck industries?
33:00 – What is the Clover Flex and how does it make accepting credit card payments easier?
35:00 – More than just processing credit card payments, it’s a full system for analyzing your data in the cloud.
36:00 – How does a small business get started using Clover?
Segment 4: Joe Sprague is currently Vice President and leader of Nationwide Business Solutions Group (NBSG). This group is responsible for designing, creating, distributing, and servicing life insurance solutions that help businesses finance employee benefits.
41:00 – Why most small business owners aren’t prepared to hand off their business.
42:30 – Where do you start in creating a succession plan and who do you consult in creating one?
43:45 – What factors to consider when creating your succession plan.
45:30 – The best time to plan for a crisis is before one happens.
Segment 5: Dr. John Hayes is a franchise educator and author, and a former franchisee on numerous occasions, as well as the former president and CEO of HomeVestors of America and the We Buy Ugly Houses franchise. Dr. John P. Hayes currently teaches at a private university in Kuwait, but in August he becomes the Titus Chair for Franchise Leadership at Palm Beach Atlantic University in West Palm Beach, Florida. Dr. Hayes is the author of two dozen books, most of them about franchising and all of them have been #1 best sellers in the small business category on Amazon.com. His latest book is “Take the Fear Out of Franchising”.
50:00 – Why should people fear buying a franchise?
50:30 – Are you a good fit to be a franchisee?
51:15 – How to figure out what franchise is the best fit for your personality.
