Introduction
On this episode of Business Insanity Talk Radio, we first talk about sleep and how the lack of it is NOT something for entrepreneurs to brag about. Then, we talk about how to form resilient relationships in business and how to recognize when you have one. Plus, we show small business owners how to actually use their customer data to help them grow their business. Also, where will the next generation of business leaders like Elon Musk, Sergey Brin and Arianna Huffington come from? My next guest believes it will be Caribbean and Black entrepreneurs in the U.S. and shares why. Finally, the #1 concern for many small business is cash flow and capital. We’ll show you how the UPS store is solving that need by helping small businesses win money AND work on their elevator pitch!
Listen
Segment 1: Dr. Greg Wells is a scientist, broadcaster, author, coach, and athlete that has dedicated his career to understanding human performance and how the human body responds to extreme conditions. Dr. Wells is an Associate Professor of Kinesiology at the University of Toronto where he studies elite sports performance. He is the author of two books, “Superbodies: Peak Performance Secrets from the World’s Best Athletes”, and “The Ripple Effect: Sleep Better, Eat Better, Move Better, Think Better”. A few of Dr. Wells personal accomplishments include competing in events such as the Nanisivik Marathon, a 600- mile race north of the Arctic Circle.
2:15 – Why you shouldn’t brag about how much sleep you don’t get.
3:00 – Sleeping better helps you lose fat.
4:00 – How much sleep do we need to be getting each night? Is napping healthy?
6:45 – Why are we sleeping less?
8:00 – How do we sleep more?
9:15 – What happens during the away-time from your business.
Segment 2: Michael Papanek is the author of “FROM BREAKDOWN TO BREAKTHROUGH”. He has over thirty years of expertise leading successful large-scale initiatives and increasing the performance of people and organizations in complex, competitive markets.
15:15 – What does a resilient relationship in business look like?
17:30 – Why resilient relationships need to be Flexible.
19:00 – How do you gauge a true relationship?
21:45 – What do you do if you find yourself in a relationship where you are giving more than you get?
23:00 – What if there is a serious breakdown of a relationship – how do you determine if the relationship is fixable or not?
Segment 3: Jeff Deal is the Vice President of Operations for Elder Research, and a frequent speaker on data analytics and organizational success. He is the co-author of the book “Mining Your Own Business: A Primer for Executives on Understanding and Employing Data Mining and Predictive Analytics”.
31:15 – Why is using data such a big challenge for small business owners?
32:45 – How do you choose an analytics service?
34:00 – What should the first analytics project be for small businesses?
35:30 – What does it take to be successful with analytics?
Segment 4: Felecia Hatcher is a White House Award winning entrepreneur, badass business rainmaker, bestselling author, globally sought-after speaker, media darling, mother, and Founder of Code Fever and BlackTechWeek. She is also the rather awesome former Chief Popsicle at Feverish Pops, a gourmet ice pop boutique and manufacturing brand with a Fortune 500 client roster that would make your head spin prior to becoming an entrepreneur Felecia was a marketing executive working for big brands like Nintendo, Sony, Mckee Foods and the NBA.
40:45 – Why the next Elon Musk will come from Caribbean and Black entrepreneurs in the US.
41:30 – Why do the majority of “unicorn” startups come from immigrant entrepreneurs?
43:45 – What is Code Fever?
45:30 – What companies have come out of this initiative?
Segment 5: Chelsea Lee is the Director of Public Relations and Social Media for The UPS Store, Inc., a fully owned subsidiary of UPS which provides small business solutions to entrepreneurs and small business owners at 4,500 franchise locations across the U.S. Prior to her time with The UPS Store, Lee held a series of progressive roles with Petco Animal Supplies, including brand marketing, public relations and integrated campaign management.
49:45 – What is the UPS Store contest and how do small businesses win?
50:30 – Only 29% of small businesses have an elevator pitch and the UPS store wants to change that.
51:45 – What is the key to a good elevator pitch?
