Listen to “#570 Former Peloton Instructor Inspires as a Personal Trainer and Motivator” on Spreaker.
On this episode of The Small Business Radio Show…
SEGMENT 1, starting at 0:00: The business of personal fitness certainly has changed over the past decade years. It used to be if you wanted to exercise, you would go to a gym. Then you could join a fancy health club to work out. Then there were exercise videos to follow along at home. But now, there are companies like Peloton and Nordic Track that can bring a personal trainer into your home and you can work out with 100 of your closest friends connected through social media. Joining us to discuss what it’s like to be a personal fitness trainer in the age of social media is one of my favorite motivational trainers, Jennifer Jacobs of JMethod Fitness. If you prefer to read the transcript of Jennifer’s interview, click here.
SEGMENT 2, starting at 19:20: Most small business owners have the dream of selling their company. But what they don’t realize is how much their values and principles will be tested in the process. Here to talk about his experience is Sunny Vanderbeck who is an entrepreneur, CEO, investor, military leader and author with over a decade of experience in leading companies to success.
SEGMENT 3, starting at 38:00: At the inception of a company, one of the biggest things it lacks is process and infrastructure to grow. Matt Finsilver, COO of Blue Summit Supplies, is here to share his experience with adding structure to an entrepreneurial business so it could fulfill its potential.
Sponsored by Nextiva, LinkedIn, efile4Biz, vCita and Blue Summit Supplies
More on each segment below.
Segment 1: Jennifer Jacobs is the motivational trainer behind JMethod Fitness. She is certified by the National Academy of Sports Medicine. Jennifer holds over a dozen certifications recognized internationally spanning from Strength & Conditioning Coach to Performance Enhancement Specialist. She spent 3 years as a very popular Peloton instructor especially for those that loved cycling like me to the music of the 80s.
2:15 – How did you go from growing up on a dairy farm to a career in fitness living in NYC teaching fitness classes in person and online?
4:15 – How is video fitness training different these days from the time that Jane Fonda and Tony Little did their exercise videos? How has social media enhanced the way we pursue fitness?
6:45 – “Each of my client’s goals becomes my own goals. Each struggle my struggle. Each challenge my challenge”- How did personal trainers become motivators too?
7:45 – Jennifer’s recommendation for where to start if you don’t work out regularly.
11:45 – Why we need to move away from the mantra “no pain no gain”.
13:00 – What’s the best way to work out while on the road?
15:15 – What advice would you give others trying to start as a professional trainer?
Read the transcript of Jennifer’s interview here
Segment 2: Sunny Vanderbeck is an entrepreneur, CEO, investor, military leader and author with over a decade of experience in leading companies to success. His new book is called “Selling Without Selling Out: How to Sell Your Business Without Selling Your Soul”.
19:20 – Staying true to our values during the difficult times in business, like during the sale of the business.
22:30 – What do people value besides money in the sale of their business?
24:30 – What questions should you ask a potential investor in order to make sure you’re staying true to your personal and company values?
27:45 – How do you figure out what you value in a business transaction aside from money?
30:45 – How to incorporate conscious capitalism into your new acquisition.
Segment 3: Matt Finsilver is the COO of Blue Summit Supplies, an e-commerce solution to overpriced big-box office supply stores and the largest third-party seller of office supplies on Amazon. He established himself in the world of public accounting before joining Blue Summit Supplies in 2018. As the first employee of Blue Summit Supplies, Matt helped the company grow revenue by just under 1,000% on the Amazon platform.
38:00 – You left a secure, corporate position at a top accounting firm to work with an idealistic entrepreneur selling envelopes online. Why did you do this?
41:00 – Where do you start in building systems and processes within a company that has none?
43:00 – Why is it important to look at your financial statements every month? If you don’t understand them, where can you go for help?
44:30 – What key metrics should small businesses look at regularly, especially if they are managing inventory?
46:00 – How do you balance having too much inventory and not having enough?
47:45 – How do decisions get made when there is a CEO and CFO (with two different personalities and skillsets) running the business?
Sponsored by Nextiva, LinkedIn, efile4Biz, vCita and Blue Summit Supplies
