Listen to “#581 How to Counter the Anxiety That You Feel Right Now” on Spreaker.
On this episode of The Small Business Radio Show…
SEGMENT 1, starting at 0:00: It seems like the only thing that is on people’s minds is the coronavirus and the sinking of the stock market. People today are feeling increasingly ungrounded and need something to counter the anxiety that uncertainty triggers. Here to help is Margie Warrell who draws on her background in Fortune 500 business, coaching and psychology to embolden people to lead themselves and others to better outcomes.
SEGMENT 2, starting at 17:40: The coronavirus is rocking the business world. The stock market is in free fall, the airlines and travel destinations are losing billions, and trade shows and public events are cancelled. Like any other emergency, you need to develop a contingency plan for the corona economy. Here is how to prepare to protect your company from the effects of coronavirus.
SEGMENT 3, starting at 35:15: Now is the time to get creative with marketing strategies. One little known technique that can bring in big returns are contests. How do you organize and run one? Carolyn Wilman (aka @TheContestQueen) works with companies to create and market viral winning promotions that maximize their ROI and loyal customers.
Sponsored by Nextiva
More on each segment below.
Segment 1: Margie Warrell draws on her background in Fortune 500 business, coaching and psychology to embolden people to lead themselves and others to better outcomes. Living on multiple continents around the world has made Margie a sought after expert by organizations from Salesforce, NASA, Morgan Stanley, Johnston & Johnston, L’Oreal, Microsoft, SAP, and Deloitte. She is a member of the Advisory Board of Forbes School of Business & Technology and her most recent book is “You’ve Got This! The Life-Changing Power of Trusting Yourself”.
1:15 – What are you doing to adjust your business in the corona economy?
3:00 – Where to put your focus during times of anxiety and uncertainty.
5:15 – How do you stay grounded during times of uncertainty?
7:30 – Stressing about getting sick makes you more at risk of getting sick.
10:00 – The opportunities that are presenting themselves during this time of disruption from our normal routine.
13:00 – The impact of toxic masculinity on wellbeing and how to connect more deeply through vulnerability.
Segment 2: Barry Moltz shares how to prepare to protect your company from the effects of coronavirus.
17:40 – How to handle employee sick time and empower your employees to work remotely,
19:45 – How to challenge long-standing business assumptions in the time of the coronavirus.
20:45 – Reasons to freak out and not freak out during this time.
23:15 – The coronavirus checklist for your company.
24:15 – How to support your employees in the corona economy.
27:00 – What to consider with how to support your customers during the time of coronavirus.
30:15 – What to consider when it comes to your suppliers during the corona economy.
Segment 3: Carolyn Wilman (aka @TheContestQueen) has the unique vantage point of sitting on both sides of the table. She works with companies to create and viral market winning promotions that maximize their ROI and loyal customers along with teaching others how to Find, Organize, Enter, and Win giveaways. To-date others have won more than $1M using her proven Online Entry System, which can be found in her book “How To Win Cash, Cars, Trips & More”!
35:15 – Where to start in running a sweepstakes as a marketing tool for your business.
40:45 – How can you prevent low quality prospects from entering your sweepstakes?
43:45 – What are the rules around running a sweepstakes for your business?
45:45 – Why must you enter your own sweepstakes?
48:00 – Success story of a company that has been holding sweepstakes as a marketing tool.
49:30 – How sweepstakes can involve more than just filling out a form to enter (and why that’s a good thing).
50:45 – How can you make your sweepstakes goes viral?
Sponsored by Nextiva
