Listen to “#592 How Effective is Your Customer Communication During the Pandemic?” on Spreaker.
On this episode of The Small Business Radio Show…
SEGMENT 1, starting at 0:00: Now that basically all of our meetings are virtual, small business owners need to learn how to look their best on video calls and in videos that they make. This is not as easy or natural as it seems. Here to help is Kellsie Moore who is an actress and on-camera expert for purpose-driven entrepreneurs.
SEGMENT 2, starting at 19:00: During this time of unprecedented change, customer communication is critical. Most businesses benefit from communicating with their customers more not less. Your customer will have questions about your service and any issues they face are now more critical than ever. Here to help with how to make these communications benefit your business is Matt Metzger, Vice President of CX Solutions for Mitel.
SEGMENT 3, starting at 37:45: This is certainly a stressful time for everyone as we are spending a lot of time indoors and seeing few people. One of the ways that many are coping with these new restrictions is through meditation. Here to help us find our Zen is Richard L. Haight who is the founder of the Total Embodiment Method (TEM), which is an awareness training system designed to integrate meditation into one’s daily life.
More on each segment below.
Segment 1: Kellsie Moore is an actress and on-camera expert for purpose-driven entrepreneurs; helping them look, sound and FEEL great on camera.
1:00 – It’s normal to feel a little awkward on camera, but it doesn’t have to be that way.
3:15 – How to become more comfortable being on camera during all your virtual meetings.
5:00 – What are the best lighting solutions for video calls?
6:45 – Best practices for video call backdrops.
7:45 – Tips for people who wear glasses on video calls to help look their best.
9:15 – Should business professionals invest in external webcams and microphones?
12:30 – How to discover who you are on camera so you can be authentic and have presence online.
15:00 – In what situations is looking directly at the camera most important?
Segment 2: Matt Metzger, Vice President of CX Solutions for Mitel. He provides leadership and vision for Mitel’s growing investment in industry specific solutions.
19:00 – Why is the customer experience even more important during these unprecedented times?
23:00 – It’s so hard to communicate effectively with customers since they are trying to contact you in so many ways. What is the best way to coordinate all of this?
25:45 – What are the must-have features for communicating digitally with customers?
27:45 – What is the best practice on how long you can wait to get back to customers? Does it vary by contact method?
30:00 – How is SMS messaging best used by small businesses to communicate with customers?
32:15 – How cloud communications can serve as the great equalizer for SMBs as customer experience (CX) is today’s competitive battleground and vital to business success.
Segment 3: Richard L. Haight is the founder of the Total Embodiment Method (TEM), which is an awareness training system designed to integrate meditation into one’s daily life. Richard is the author of “The Unbound Soul” and “The Warrior’s Meditation” and is a master-level instructor of martial, meditation and healing arts.
37:45 – Why should business people be interested in meditation?
40:30 – Where do you start in learning how to meditate effectively?
43:15 – What are the biggest challenges to practicing meditation?
44:30 – What about the Samurai is relevant to modern business life?
47:00 – Online tools that are available to help you learn meditation.
48:15 – What is one suggestion you could give to meditators that would improve their practice?
49:15 – How does yoga relate to the practice of meditation?
50:45 – How long should you meditate?
