Need PR? The Wit and Wisdom of Dan Janal
We all get alot of emails to join conference calls. I received one the other day from Dan Janal of PR LEADS about a call he was having. PR LEADS helps more than 4,000 business experts, solo PR firms, and small businesses. I met Dan years ago at a National Speakers Association Conference and was very impressed with him. Here is some words of wisdom Dan had on the call today (some I am paraphrasing) and what my echo is:
Dan: Done is better than perfect. Me: Everything is a work in progress. Perfect is just an excuse.
Dan: No one cares about the book, only the hook. Me: Drop the ego, truly, why would anyone buy your book today?
Dan: Marketing is just a series of tests. Me: Seeing what works is as important as seeing what fails. Spend wisely.
Dan: Most people don’t buy on the first time they are asked. Me: You can’t sell anything to anybody, you need to be there when people are ready to buy.
Dan: When the tide goes out, you can really see who is swimming naked. Me: Yep, during tough times, there are no pretenders.
Thanks for the post, Barry. In the interest of journalistic accuracy, I’d like to attribute the comments as paraphrasing of:
1. Mark LeBlanc, business coach
2. Joel Roberts, media trainer
3. pretty universal thought
4. personal observation
5. George Soros, billionaire.