This post is sponsored by Microsoft for National Small Business Week 2016. This series discusses how small businesses use technology to drive their success.
Have you ever wondered who does those amazingly effective graphic presentations for large corporations at their shareholder’s meeting? Meet the company from New York City that produces all the behind the scenes magic with Office 365.
Marshall Makstein, Co-founder and President of eSlide, believes that their greatest distinction is that they specialize in the art and technology of effective PowerPoint presentations. Unlike many outsourcing agencies that “also do” PowerPoint, his company was built from the ground up to handle the special demands of presentation projects. When big corporations have critical presentation on their horizon and know that they need to get results, they hire eSlide. Their target customers are corporate executives that have presentations with a great deal at stake.
Their business was built and still runs on Microsoft PowerPoint. For 15 years, they have specialized in providing corporate executives with presentation design and production services for their critically important, high stakes presentations. In fact, eSlide works on thousands of projects per year to design and produce millions of PowerPoint slides and graphics. While many of their clients use their presentations primarily on large projected screens at large events or board rooms, they also view them on mobile, iPhone, Android, tablets, laptops, and Microsoft Windows based PC’s. eSlide also relies heavily on Microsoft Outlook for the majority of their communications with clients.
Marshall’s has many tips for small businesses and their presentations. With the latest versions of PowerPoint, there really is no excuse any company to be presenting with crappy looking slides. He emphasizes that every business only gets one shot to make their best impression. Keep it simple, short and to the point. Keep the graphic style consistent and most important easy to read. Use PowerPoint to highlight the key points and leave the bulk of the story in talking points. Finally, Marshall reminds all small businesses not to leave the presentation production to the last minute. The impact of a good PowerPoint presentation can lead to a huge sale!
Using technology to leverage your business? Tell me your story!
