Why We Need To Stop Making Our Customers Happy

Don’t we want happy customers? I preview the new book that Mary Jane Grinstead and I are writing on customer service with Rieva Lesonsky, the editorial director at Entrepreneur Magazine. (Look for the book in the Fall of 2009.)

We need to stop pursuing the impossible this dream of trying to make our customers happy, but instead, leave them satisfied. Read the interview!

By Barry|March 12th, 2009|Customer Experience, Customer Service|Comments Off

About the Author: Barry

Barry Moltz has founded and run small businesses with a great deal of success and failure for more than 25 years. He is a small business expert that helps companies get unstuck. Barry is a bestselling author, in-demand keynote speaker, and dynamic radio talk show host.