Listen to “#798 How the NFL’s Master of Disaster Shows Leadership in a Crisis” on Spreaker.

On‌ ‌this‌ ‌episode‌ ‌of‌ ‌The‌ ‌Small‌ ‌Business‌ ‌Radio‌ ‌Show…‌ ‌

Segment 1 with Dr. Thom Mayers starts at 0:00

In a calm sea, every person is a pilot. But what happens when there is a crisis? What happens when your leadership is really tested?

Dr. Thom Mayer has been a leader in times of crisis for over 25 years, navigating some of the most significant challenges imaginable. On top of being the Medical Director for the NFL Players Association, he served as the Command Physician at the Pentagon Rescue/Recovery Operation on 9/11, Incident Commander for the anthrax outbreak in Washington, DC that same year, and led a Team Rubicon Mobile Emergency Team in Ukraine following the outbreak of war.  His latest book, “Leadership Is Worthless…But Leading Is Priceless” draws on his experiences heading the 9/11 Pentagon rescue efforts, dealing with on-field emergencies in the NFL (he was at Damar Hamlin’s bedside after his injury), and training mobile response medical Teams.

We discussed:

  • How is it to find yourself at the center of so many disasters?
  • What is the difference between leadership and leading?
  • What is the difference between leading and managing?
  • The paradox of teamwork: Why a team of experts doesn’t guarantee an expert team.
  • The burnout equation: Two critical factors to combat emotional exhaustion, cynicism, and alienation at work.
  • A Players, B Players, and C Players: How to cultivate A team attributes in second-best employees, and recognize when it’s time to bench members.
  • Why we must start with ourselves to lead teams in the crucible of crisis.

Jeremy Hurewitz Small business radio show selling

Segment 2 with Jeremy Hurewitz starts at 22:17.

Selling is always such a key part of the success of any small business and I was intrigued by the title of this book, “Sell Like a Spy”.

Jeremy Hurewitz is the author of “Sell Like a Spy.” He spent the first decade of his career overseas building the media association Project Syndicate while based out of Prague and Shanghai. He spearheaded a business development strategy that saw the association grow from a few dozen member newspapers in mostly Eastern Europe, to a truly global association of over 300 newspapers in over 100 countries.

  • What is  the intersection of sales and espionage?
  • “Sell Like a Spy” draws heavily from your network of former CIA, FBI, and counterterrorism agents. What inspired you to tap into these connections, and what unique insights did they bring to the table?
  • Why are spies the best salespeople?
  • Your book emphasizes the application of spycraft tactics in both business and everyday life. How can these strategies be implemented in different contexts?

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