As I look forward to what I predict for 2023, I need to first look back. 2022 was a very strange year for small business predictions.
It’s the year we turned perhaps the corner on COVID but then went head first into higher inflation and war in Ukraine. While I got some of my small business […]
Anyone can get a customer an expensive holiday gift. But here are my top 10 for under $25 that they will love.
30 Second Dance Party. A perennial favorite that we can all use in the office or at our home workspace. I dare you not to smile and dance when you hit the button. […]
Well, it’s unofficial: The United States is in a recession after its second consecutive quarterly drop in GDP.
But there is no reason for small businesses to worry since the tools are inside every owner to survive this recession too (again).
This past week, I attended “Zoho Days”, the annual meeting of business analysts and influencers who […]
When I started and ran small businesses, I felt I would work as hard as I could and do anything to grow my business. Still, I felt I had limits what I would try not to do. I wouldn’t break the law. I would treat all my employees with respect. I would compete […]
On a typical week, small business owners must make a lot of decisions. This can include:
How to attract new customers?
How to deal with a dissatisfied customer?
Should they hire this employee or fire that one?
Should they invest in that new equipment?
And on and on it goes….
With so many decisions and incomplete data, many of us already […]
There have been a lot of arguments over masks and vaccines. At this stage of the pandemic, the only thing that matters is what your customers think.
We need to listen and determine if our customers care about COVID and if they want other customers to be vaccinated to patronize your small business.
As I travel from […]