On episode 338 of Business Insanity Talk Radio, we discuss social selling and how to best use LinkedIn to sell. Next, we’ll talk about the helpful role the bank can play in growing your company and why it’s important to build a strong banking relationship. Do you have a solution to end unemployment? My next guest does and he says it can be done despite Congress! Finally, so many people enter the fitness industry and fail, but my final guest is finding success. How is he doing it? All of this and more on this episode of Business Insanity Talk Radio.
Listen and enjoy:
Segment 1: Dave Mattson is CEO of Sandler Training, an international training and consulting organization. David has been a trainer and business consultant in the areas of sales, sales management, business development, corporate team building, and strategic planning. Sandler Training’s new book is out and titled “LinkedIn the Sandler Way”.
1:40 – What is social selling? How is it different than traditional selling?
2:50 – Where do you start on LinkedIn?
3:52 – What should my LinkedIn profile picture look like? Do I really need to personalize connection requests?
5:10 – How to ask for an introduction on LinkedIn. How can sales people use this method?
7:44 – What are some of the biggest mistakes sales people make on LinkedIn?
9:10 – From LinkedIn, can you tell who has what pain and if they have the money to solve the pain? What should sales people be looking for?
Segment 2: Leslie Anderson is the Senior Vice President and National Head of Business Banking, Treasury and Payment Solutions for BMO Harris Bank. Leslie is responsible for leading the sales strategy and execution of the treasury and payment business across the entire US.
15:18 – What role can a bank play in growing a small business?
16:50 – How do you challenge your bank to help you?
18:40 – You have to get past the idea for just asking the bank for money. Here’s what you should ask for instead.
19:30 – Why it is beneficial to use one financial institution for all of your banking needs.
20:35 – Leslie’s advice for small business owners. What advantages do national banks have over community banks?
22:45 – Where to start when building a better relationship with your bank.
Segment 3: Dr. Ravi Batra is a professor of economics at Southern Methodist University in Dallas and the author of five international bestsellers. His latest book is “End Unemployment Now: How to Eliminate Joblessness, Debt and Poverty Despite Congress”.
31:30 – Unemployment numbers are misleading – why?
33:10 – What is Dr. Batra’s solution to joblessness, debt and poverty?
35:40 – Are megamergers bad for the economy? Why?
Segment 4: How to Get Unstuck. Host Barry Moltz shows you how to get your business unstuck.
41:00 – Do any of these sound familiar? If so, you may be stuck.
42:01 – How you can start getting unstuck today.
45:59 – Special offer code.
Segment 5: John Schrieffer earned his Bachelor’s degree in Business Marketing from Colorado State University. After working with a marketing firm, he followed his passion to turn his part time side job into a full time career as a health and fitness trainer. He now owns Chicago’s largest Orangetheory Fitness in Wicker Park/Bucktown.
49:45 – The fitness industry is tough! How has John succeeded?
50:29 – Why did Orangetheory Fitness catch John’s attention?
52:00 – John’s advice for people wanting to quit their day job and pursue their passion.
