On this episode of The Small Business Radio Show…
SEGMENT 1, starting at 0:00: A lot of us enjoy reality TV, but we can’t forget that the people that are featured in the shows are real people with real lives that go way past the 60 minutes we may be watching them. Here to talk about the real side of one of the most popular reality shows on Netflix is Coach Jason Brown from Last Chance U.
SEGMENT 2, starting at 22:00: Companies that sell products in peoples’ homes friend to friend are alive and well in the age of Amazon and retail Armageddon. How do you successfully grow a company like this to $200M in sales? This is exactly what Chris Cicchinelli, CEO and President of Pure Romance, did with very intimate products and he’s here to share his experience.
SEGMENT 3, starting at 39:00: What happens to you as a small business owner or indivudual if you can’t pay your back taxes? Ignoring the IRS and not doing anything is not a good solution. Here to help is Mark Steber, Chief Tax Officer at Jackson Hewitt Tax Service, who shares exactly what you should do when you receive a letter or notice from the IRS.
Sponsored by Nextiva, TransUnion ShareAble, Jobber and LinkedIn
More on each segment below.
Segment 1: Coach Jason Brown was the football coach of the Independence Community College Pirates of Kansas and featured in Seasons 3 and 4 of the Last Chance U on Netflix. At Independence Community College, he had a lot of success sending over 100 players to Division 1 schools until he ultimately resigned. He has a new book out called “Hate Me Now, Love Me Later”.
1:30 – Why did you take a job basically taking Division 1 rejects and trying to turn them back into Division 1 players?
3:00 – How true was the final product of the Netflix show to what actually happened?
6:00 – What were the biggest challenges of doing the TV series?
7:15 – For a lot of small biz owners, putting together a team of different personalities is critical. It seems like you had an almost impossible task?
9:30 – Why write the book “Hate me Now, Love me Later”? What is the message of it? How can businesses benefit from it?
11:00 – Why correction is not criticism.
14:15 – You say in the book “Don’t try to save them all” – what does that mean and how did you come to that conclusion?
17:00 – What’s next for Coach Jason Brown?
Segment 2: Chris Cicchinelli is the CEO and President of Pure Romance – one of the nation’s leading and fastest-growing woman-to-woman direct sellers of relationship enhancement products. Since Chris joined his mother’s company, Pure Romance, in 2000 the company has experienced explosive growth. Chris has taken the company from $3 million in 2001 to more than $200 million in revenues with over 100 corporate employees and 26,000 Pure Romance Independent Consultants worldwide. From how to lead a safe-space home intimacy party to how to network and market themselves, Chris helps women develop all the tools needed to become successful entrepreneurs.
22:00 – Why and when does friend-to-friend direct selling work?
25:15 – How to create a fun sales experience for your products.
26:45 – How are your marketing consultants organized and how is this different from an MLM model?
29:30 – How did you get involved with this female-based company?
31:45 – How many consultants are full-time? How much money can they make?
33:00 – What is the role of e-commerce in the business?
Segment 3: Mark Steber, Chief Tax Officer at Jackson Hewitt Tax Service, which includes system wide support, guidance, tools and education development on consumer taxes and, in particular, personal income taxes. Mark also serves as a Jackson Hewitt liaison with the Internal Revenue Service, States, and other government authorities.
39:00 – 14 million American taxpayers owe back taxes, which the IRS will make every attempt to collect.
41:45 – An audit might be rare, but the IRS has a lot of tools in their arsenal.
43:15 – What you should do when you receive a letter or notice from the IRS.
44:30 – The benefits of responding to the IRS in a timely manner.
46:30 – What is the worst that can happen if you don’t respond to a notice from the IRS?
50:00 – Why it’s best to call the IRS and not write them, at least at first.
Sponsored by Nextiva, TransUnion ShareAble, Jobber and LinkedIn
