Listen to “#664 How to Unlock the Power of Credit Cards for Your Small Business” on Spreaker.
On this episode of The Small Business Radio Show…
SEGMENT 1 with Stoyan Kenderov, starting at 0:00: Credit cards have existed for 70 years, yet 85% of suppliers don’t accept cards because the cost of acceptance is high. Stoyan Kenderov is here to share why this doesn’t stop you from using your credit card to make the payment.
SEGMENT 2 with Aygemang Clay, starting at 18:30: A lot of people may not know that over half of the products purchased on Amazon are actually sold by the millions of small and medium businesses that sell through Amazon. In the U.S. alone, there are over half a million small and medium businesses selling on Amazon. Aygemang Clay is here to share his experience using Amazon for his company ATLEXO.
SEGMENT 3 with Victoria Jones, starting at 36:30: Your business probably looks like a series of siloed departments rather than a company. The departments run software that can’t talk to each other and the same customer appears separately in both your CRM system and your accounting system. That means your sales people don’t have a clear picture of your customer’s journey before they call. How do we solve this? Victoria Jones is here with a solution.
Sponsored by NiceJob and Plastiq.
More on each segment below.
Segment 1: Stoyan Kenderov is the Chief Product and Technology Officer at Plastiq, leading the product efforts for one of the most innovative and disruptive payments companies in America. Prior to Plastiq, Stoyan worked at Quicken, where he held various business and product leadership roles until ultimately becoming the Chief Product and Design Officer at LendingClub.
0:30 – Tell us first about your experience at LendingClub which was very innovative at the time.
3:45 – Credit cards have been around for 70 years. How has the B2B payments industry evolved since then? And what changed since the beginning of the pandemic?
7:30 – What did businesses do in response to the challenges of the pandemic?
9:30 – What are embedded payments?
11:00 – What is going on behind the scenes with these types of payments?
12:45 – How has Plastiq helped businesses in the construction industry?
Segment 2: Aygemang Clay realized he needed an easy alternative to working out while on-the-go. He created ATLEXO, a mobile fitness kit that contains a weighted jump rope, resistance bands, core sliders, a recovery massage ball and more.
18:30 – Tell me about your business. How did you start it? What was the inspiration for it?
22:30 – Why did you choose Amazon as your distribution partner?
24:15 – What’s it like listing a product on Amazon? Where did you start and what tools and support did you have?
28:30 – What is fulfillment by Amazon (FBA)? 29:20-30
30:00 – The “Meet me on Amazon” campaign makes it easier than ever for customers to meet small businesses and discover their products.
Segment 3: Victoria Jones is an Evangelist on Zoho‘s customer advocacy team. She is a frequent speaker and trainer on digital collaboration, AI, and privacy. Victoria focuses on creating Zoho centered educational content to support and empower customers.
36:30 – Why do small businesses tend to become a series of siloed departments? Why is this a problem?
40:15 – How do businesses go about implementing a new unified piece of software?
41:30 – What are unified dashboards and why are these critical for small businesses?
44:30 – You have to be able to analyze and trust your data.
46:45 – What are the pitfalls of having integrations between systems?
49:00 – What are the most popular apps within Zoho for small business? What does Zoho analytics do?
