On my radio show today, we expanded the show to 30 minutes so we could talk about more craziness with small business. This morning I talked with:

Brenda Christensen– a founder of Goldmine, an outrageous software success story that was sold in 2000. She has over 20 years experience in high tech communications and PR with big and small companies. Brenda tells us how to: 1. Establish a credible brand up front. 2. Don’t fight the bear – ride the bear. 3. People like crazy – up to a point.

My next guest was Libby Gill who spent fifteen years heading public relations and corporate communications at Universal Studios, Sony Pictures Entertainment and Turner Broadcasting. She was also the branding brain behind the launch of the Dr. Phil Show.  Libby is now an internationally respected executive coach, speaker and bestselling author. Libby shows us how to 1. be your brand 2. How do you stand out from the herd especially if you can’t afford a super bowl commercial. 3. Broadcasting your brand!

My last guest was Gayl Murphy , a Hollywood Correspondent and formerly of ABC who has done over 14,000 interviews.  She is the  author of Interview Tactics: How to Survive the Media without Getting Clobbered! The Insider’s Guide to Giving a Killer Interview. She talks about 1. How we can become celebrities without tearing up hotel rooms. 2. Create 7 second soundbites. 3. What the FAB FOUR is in media.

Listen now!