On the radio progam today, I had the famous Peter Shankman, one of the world’s best networking and a true expert in PR. PR Week Magazine has described Peter Shankman as “redefining the art of networking,” and Investor’s Business Daily has called him “crazy, but effective.” As Peter’s bio says and I can relate- he is a spectacular example of what happens when you harness the power of Attention Deficit Hyperactivity Disorder (ADHD) and make it work to your advantage. Most recently, Peter launched Help A Reporter which connects journalists with the sources they require using a social media platform. HARO (Help A Reporter Out) is already over 36,000 members and growing, and has a growing stable of national journalists using the service on a daily basis. Peter is the author of Can We Do That?! Outrageous PR Stunts That Work and Why Your Company Needs Them (Wiley and Sons 2006) others.
Peter tell us in order to be a great networker, you need to
1. “Just to shut up and listen”.
2. Read what others are doing and try to help them.
3. Why he would like to see someone bring pigs into Manhattan.
4. How to get to “get a little bit famous” through HARO.
I have always been fascinated by a good scam, the confidence game, and a good grifter. In a bad economy, Ponzi schemes like Bernie Madoff are on the rise. My next guest was a convicted felon, Chuck Gallagher. He is a professional speaker, business entrepreneur, and sales executive with humble beginnings: he was raised by a single parent in the projects. Most recently he has led a $40+ million sales region with 125 sales representatives and started his own training business with projects in 30 states. Gallagher currently conducts seminars and is featured in media through out the country on issues of business ethics and fraud prevention. We talked about:
1. How he became over extended and under funded. How good people, when pushed against the wall can do some dishonorable things like he did.
2. How business fraud has 3 components: Need, Opportunity and Rationalization
3. Why small business owners are enticed by things that are too good to be true. There are three components: The Promise, The Illusion, Exclusivity, and Trust.
4. How to detect fraud in your own business.
My last guest was Mike Dreiblatt, the author of the book How to Stop Bullying Now is an outstanding national speaker and co-founder of Balance Educational Services, LLC. Mike is an expert in bullying and violence prevention.
We discussed how to identify bullies in your company (Employees and Bosses) and what to do with Cyber bullies.
