This post is provided by Jason Dirkham
Running a business often requires you to think long-term. You want your business to last for a long time and that means creating a brand that will always stay relevant. Your products need to constantly evolve to fit the needs and demands of your audience, or you need to create something timeless that stands out and never goes out of style. Even your branding needs to evolve over time so that it remains fresh, relevant and up to date.
However, operating a long-running business also means taking care of your staff and keeping them happy. In most cases, this can be done with employee retention strategies that focus on improving the well-being of your employees while also encouraging them to continue working hard to become productive members of your workplace. So in this post, we’re going to discuss some effective employee retention strategies that will help you strengthen your team and office culture.
- Hire staff that you know will grow with your business
To improve the chances of retaining employees, it’s important to focus on hiring staff that are capable of growing with your business. This often means asking cultural fit questions to ensure that their goals and attitude align with your business, and it also involves hiring staff that are genuinely interested or passionate about what your business does.
- Reduce the stress that your employees face
Another way to retain your employees is to ensure that you lower their workplace-related stress as much as possible. Whether it’s keeping overtime to a minimum or ensuring that you give them time to deal with their issues outside of the workplace, there are plenty of ways to help your employees lower the stress they face on a regular basis.
The first step is to identify behavior that could indicate that your employees are stressed. For instance, you can take note of their falling punctuality or changes in their personality such as short bursts of frustration or emotional outbursts. You should also track their productivity or quality of work to see if stress is causing their productivity to drop. Once you identify these signs of stress, it’s best to speak to them and try to work together in order to promote a stress-free workplace.
- Offer benefits for being employed in your company
Be it a competitive salary, regular bonuses or insurance-related benefits, it’s important to offer some kind of benefit to your employees for being with your company. This can also include extra bonuses and long-term loyalty benefits that encourage your staff to stay with you for a long time. Of course, it’s not always about money and there are other ways to help you encourage your staff to stay for longer.
For instance, you could offer career advancement opportunities or even a chance to move to a different branch of your workplace should you expand in the future. There are many unique benefits that you can offer your employees, but they will generally vary from company to company.
This post is provided by Jason Dirkham.
