On the radio today, Michael Port joined me. He has been called a “marketing guru” by The Wall Street Journal, he provides coaching to over 20,000 business owners. He is popular on TV networks such as CNBC and MSNBC. As a speaker, he has headlined events with leaders like Jim Collins, Seth Godin and Tom Peters.
His coauthor for the book, The Contrarian Effect, Elizabeth Marshall also joined us for the second half of the show. She runs Author Teleseminars, a virtual book tour for clients such as Seth Godin, Michael Port and Howard Behar (former Starbucks President) and hosted business experts, such as Keith Ferrazzi, Tim Ferriss, David Allen and Tim Sanders…and me!
We discussed:
1. If you are to be successful in this economy, you have to stand for something.
2. How you can as a small business owner to do the work and sell and market your services.
3. How to Think Big!
4. How cold calling is dead.
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